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Tribune Names Roger Bare VP/General Manager of KHWB-TV, Houston

CHICAGO, April 19, 2004  -- Tribune Broadcasting, a division of Tribune Company (NYSE:TRB), today announced the appointment of broadcast sales executive Roger Bare as vice president/general manager of KHWB-TV (WB39), Houston. Bare has been with the station in a variety of positions for the past 11 years, and has served as general sales manager since 1998. He succeeds Tom Ehlmann, who will assume the post of vice president/general manager at WGN-TV (WB9), Chicago, on April 26.

"Roger is a talented executive whose depth of knowledge and experience at KHWB will be invaluable as he moves forward in this new role," said Patrick Mullen, Tribune Broadcasting president. "His appointment is a reflection of the deep pool of management talent within our station group."

Bare was promoted to general sales manager at KHWB in May 1998. He served as the station’s local sales manager from 1996 to 1998; national sales manager from 1995 to 1996; and account executive from 1992 to 1996.

"Roger’s experience positions him perfectly to continue KHWB’s history of service to viewers and advertisers in the Houston area," said John Reardon, Tribune Television group vice president. "He knows the market and the station’s personnel, and he can help take KHWB to even greater success."

Prior to joining KHWB, Bare held several sales manager and account executive positions at KRBE-FM and KLDE-FM, Houston; WTQR-FM, Winston-Salem, N.C.; and WCHV-AM, Charlottesville, Va.

"It’s been my pleasure to work with the great people at KHWB over the past 11 years," said Bare. "I look forward to their continued support and ideas as we charge forward in the weeks ahead."

A native of Charleston, W.V., Bare holds a bachelor’s degree in advertising from Marshall University, Huntington, W.V. He is a member of the Houston Advertising Federation and a board member of the Houston Society for the Prevention of Cruelty to Animals.

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TRIBUNE (NYSE: TRB) is one of the country’s premier media companies, operating businesses in broadcasting and publishing. It reaches more than 80 percent of U.S. households and is the only media organization with television stations, newspapers and Web sites in the nation’s top three markets. In publishing, Tribune operates 14 leading daily newspapers including the Los Angeles Times, Chicago Tribune, Newsday and Spanish-language Hoy, plus a wide range of targeted publications. The company’s broadcasting group operates 26 television stations; Superstation WGN on national cable; WGN-AM in Chicago; and the Chicago Cubs baseball team. Popular news and information Web sites complement Tribune’s print and broadcast properties and extend the Company’s nationwide audience.

   
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