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Media Contact:
Christine Hennessey
chennessey@tribune.com

312/222-4850


Tribune Television Hires William Shaw as VP/Sales

Veteran sales executive to join company in August

CHICAGO, July 30, 2001 -- Tribune Television President Patrick J. Mullen today announced that William Shaw will join the company next month as Vice President/Sales.

"As Tribune Television has expanded, so has our need for a top television sales executive to lead our sales efforts," said Mullen. "Bill Shaw brings the talent and experience necessary to coordinate efforts across all of our sales operations. He'll work closely with our station rep firms, Tribune Media Net, and our local sales units to develop new revenue streams and maximize our opportunities for newspaper-TV cooperation."

Shaw has been with Petry, Inc. where he served as President and CEO of Fox Television Sales, the joint venture with Petry and Fox which handled sales for the network's owned and operated stations. Prior to that Shaw was President of Petry National Television, which represented 83 television stations coast-to-coast.

"Tribune is a high growth media company with exciting opportunities in today's marketplace," said Shaw. "As the only media company with television stations and newspaper operations in the country's top-three markets, Tribune is at the forefront of developing innovative cross-media, cross-market advertising solutions that fit customers' needs."

In this newly created role, Shaw will be responsible for developing strategic business and sales initiatives, coordinating television group advertising deals, and for managing relationships with key sales-related organizations including The Television Advertising Bureau and ACNielsen.

Shaw, who will be based at Tribune's WPIX-TV in New York, will assume the position on August 13.

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TRIBUNE (NYSE: TRB) is one of the country's premier media companies, operating businesses in broadcasting, publishing and on the Internet. It reaches more than 80 percent of U.S. households, and is the only media company with television stations, newspapers and Web sites in the nation's top three markets. Tribune media span 23 major-market television stations, including national superstation WGN-TV; 12 market-leading daily newspapers, including the Los Angeles Times, Chicago Tribune and Newsday; and news and information Web sites in 18 of the nation's top 30 markets.

Tribune Broadcasting owns and operates 22 major market television stations, including national superstation WGN-TV, and reaches more than 80 percent of U.S. television households. The company has interests in The WB Television Network (25%) and TV Food Network (29%). Tribune also owns and operates four radio stations, including WGN-AM in Chicago and three stations in Denver. Tribune Entertainment develops and distributes first-run television programming for the Tribune station group and for national syndication. In addition, the company owns the Chicago Cubs baseball team.

   
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